HOUSE OF FLAMIN’ HAUTE:
A cheetos runway & style bar

Experiential. Website. Social. fashion and style design. INFLUENCER.
partnerships. runway design. menu. innovation. strategy.

IDEA: Cheetos created its first-ever runway show and style bar in NYC during fashion week. Fans were invited to make an appointment to for a custom “Cheetos-fied” hair, nail and makeup makeover through salon services such as Cheetah Tail Braids, Fiery Flamin’ Hot Eyes, Chester’s Ombre Kiss and Caught Snacking Nails.

AWARDS
The One Show
• SHORTLIST - Branded Entertainment; Live Events

Reggie Awards
• GOLD - Influencer Marketing
• GOLD- Experiential Marketing
• BRONZE - Creativity and Innovation

AdWeek Experiential Winner
• Experiential Activation by a Packaged Goods Brand