RESUME


cat castor IS A CREATIVE WRITER LIVING IN DALLAS, TEXAS. HERE’S WHAT SHE’S BEEN UP TO FOR THE past 13+ years.

CAREER

Creative Director
Cheil US
2024-Current

Freelance Writer
Chip and Joanna’s Magnolia Journal
2021-Current

Associate Creative Director
The Marketing Arm (TMA)
2021-2024

Senior Copywriter
The Marketing Arm
2018 – 2021

Copywriter
The Marketing Arm
2016 – 2018

Copywriter
GSD&M
2015 – 2016

Junior Copywriter
GSD&M
2013 – 2015

Intern
CP+B
2012

EDUCATION

SAVANNAH COLLEGE OF ART & DESIGN (SCAD)
Savannah, GA and Lacoste, France
BFA Advertising + Photo Minor

EXPERIENCE

Brand Advertising. Creative Strategy. Social. Digital. Content Creation. Print. OOH. Radio. Brand Identity. Campaigns. Consumer Engagement. Activations. Experiential. Video Production. Digital Advertising. Digital Innovation. Chatbots. Websites. UX Design. AI. AR. Content Marketing. Display Ads. Brand Tone. Brand Strategy. Live TikTok. Shopper Marketing. Visual Merchandising. Email Marketing. Retail Advertising. Sweepstakes. Promotions. In-Store Campaigns. Post-Production. Adobe Photoshop. Adobe XD. Adobe Acrobat. Microsoft Word. Microsoft Powerpoint. Keynote. Google. Team Management. Project Management.

awards & recognition

Cannes
Shortlist

Pro Awards
Platinum Pro
Gold: Best Use of Video
Gold: Best Use of Content Marketing
Gold: Best Digital/Social

AdWeek Experiential
Experiential Activation

The One Show
Shortlist: Brand Entertainment
Shortlist: Live Events

Reggie Awards
Gold: Influencer Marketing Campaign
Gold: Experiential Marketing Campaign
Bronze: Creativity & Innovation

Camp Longhorn
Canoe Princess

Clients

Samsung, Papa Murphy’s Pizza. Frito-Lay: Cheetos, Doritos, Flamin’ Hot, Lay’s, Ruffles, Funyuns, Tostitos, Rold Gold, Smartfood SunChips. Pepsico. State Farm. Pernod Ricard. Promised Land Dairy. Southwest Airlines. Lululemon. Kendra Scott. TopGolf. Southwest Airlines. Chipotle. Walgreens. Zales. PGA Tour. Marshalls. John Deere. Jell-O. Best Buy. Kraft. Dominos.

If there is something you’re missing from my portfolio,
please just ask! I’d love to show you more.