RESUME
cat castor IS A CREATIVE WRITER LIVING IN DALLAS, TEXAS. HERE’S WHAT SHE’S BEEN UP TO FOR THE past 13+ years.
CAREER
Creative Director
Cheil US
2024-Current
Freelance Writer
Chip and Joanna’s Magnolia Journal
2021-Current
Associate Creative Director
The Marketing Arm (TMA)
2021-2024
Senior Copywriter
The Marketing Arm
2018 – 2021
Copywriter
The Marketing Arm
2016 – 2018
Copywriter
GSD&M
2015 – 2016
Junior Copywriter
GSD&M
2013 – 2015
Intern
CP+B
2012
EDUCATION
SAVANNAH COLLEGE OF ART & DESIGN (SCAD)
Savannah, GA and Lacoste, France
BFA Advertising + Photo Minor
EXPERIENCE
Brand Advertising. Creative Strategy. Social. Digital. Content Creation. Print. OOH. Radio. Brand Identity. Campaigns. Consumer Engagement. Activations. Experiential. Video Production. Digital Advertising. Digital Innovation. Chatbots. Websites. UX Design. AI. AR. Content Marketing. Display Ads. Brand Tone. Brand Strategy. Live TikTok. Shopper Marketing. Visual Merchandising. Email Marketing. Retail Advertising. Sweepstakes. Promotions. In-Store Campaigns. Post-Production. Adobe Photoshop. Adobe XD. Adobe Acrobat. Microsoft Word. Microsoft Powerpoint. Keynote. Google. Team Management. Project Management.
awards & recognition
Cannes
Shortlist
Pro Awards
Platinum Pro
Gold: Best Use of Video
Gold: Best Use of Content Marketing
Gold: Best Digital/Social
AdWeek Experiential
Experiential Activation
The One Show
Shortlist: Brand Entertainment
Shortlist: Live Events
Reggie Awards
Gold: Influencer Marketing Campaign
Gold: Experiential Marketing Campaign
Bronze: Creativity & Innovation
Camp Longhorn
Canoe Princess
Clients
Samsung, Papa Murphy’s Pizza. Frito-Lay: Cheetos, Doritos, Flamin’ Hot, Lay’s, Ruffles, Funyuns, Tostitos, Rold Gold, Smartfood SunChips. Pepsico. State Farm. Pernod Ricard. Promised Land Dairy. Southwest Airlines. Lululemon. Kendra Scott. TopGolf. Southwest Airlines. Chipotle. Walgreens. Zales. PGA Tour. Marshalls. John Deere. Jell-O. Best Buy. Kraft. Dominos.
If there is something you’re missing from my portfolio,
please just ask! I’d love to show you more.