Get Spotted Bootique
Cheetos
AR. Digital. social. website. costume design.
in-store promotion. packaging. pos.
Challenge: How can Cheetos stand out during a key holiday that is known for mischievous play but dominated by candy?
Idea: Ghouls, monsters, Cheetos? Oh, my! Chester is throwing the most dangerously cheesy costume bash on Snapchat to get everyone into the Halloween spirit in the only way he knows how – with Cheetos costumes. But where does one find Cheetos costumes? Chester’s Get Spotted Boutique, of course. Why go sexy when you can go cheesy?
DIGITAL CONTENT
WEBSITE
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SNAPCHAT ad to ar experience
AR PORTAL & SNAPCHAT EXPERIENCE
SNAPCHAT LENS
COSTUMES & PRIZES
